social media
Social Media targeted pieces, for influencers and trending topics in the Journal workplace digital universe.
I Quit the Internet to Write My Next Book
During the summer of 2021, I stopped writing novels to write this newsletter instead. It was part of an initiative I called my full-send summer. Now the summer has ended and I am heading back into the process of writing novels — only to find that it’s different this time.
By Elle Griffin4 years ago in Journal
8 Ideas for your Social Media Strategy
Maintaining multiple social media accounts is not easy. As you increase the pressure to come up with new ideas for social media content every day, the task can seem impossible. But sometimes all you need is a little inspiration and tips to turn your social media pages from "meh" to "mustfollow".
By Rajat Thakur4 years ago in Journal
How to Write an Outstanding Social Media Marketing Plan
A social media marketing plan is an outline or document that describes how to use different social media platforms, such as Twitter, Facebook, LinkedIn, Instagram, etc. for marketing purposes. It contains specific goals about which social media sites to use and how often to post updates on each one. The plan also describes what types of content will be posted and where this information will be shared.
By Aaron Drotts4 years ago in Journal
Impact of Hosting on Pakistan Hotel Industry
Traveling was never so easy before! Due to affordable fares, inexpensive accommodations, and convenient methods to book, it has become very convenient. Today travelers depend immensely on their mobile phones along with the Internet to search for the places they want to visit.
By Betty C. Wise4 years ago in Journal
What is Twitch and How Did it Become a Live Streaming Giant?
The live streaming platform Twitch started as a small project that would establish a whole new online industry. Twitch now boasts 140 million monthly users and features many popular streamers that rake in millions.
By Themba Wishpond4 years ago in Journal
Patagonia’s Big Advertising Fail in the Snow
Overview If you are at all involved in marketing anything, then you’ve been there. Whether you are marketing a product, a service, a hospital, a political candidate, or a university, you’ve been there. We’ve all been in a conference room with a group of people with a task of, well, creating something. Whether that be a branding message, a new packaging, a new logo, or an advertisement for any media, we’ve all been in “the room where it happens.” Sometimes, the ideas flow. Creative people are “on their game,” and the results can simply be magic. The “right” mix of creative talent assembled for such a purpose can create a successful marketing vehicle that can, in many cases, not just help the company for a month or for a season, but in the case of branding and logos, pay dividends for decades! The “best” advertisements - for the Web, for print, for audio, for TV, etc. - come from just such creative processes. Those ads do not just become memorable in the ad business and win industry awards. More importantly, they drive sales and help build a company’s brand image, recognition, and trust in the minds of consumers.
By David Wyld4 years ago in Journal









